Archive for February 2009
BizQuiz #26
What is known as “Demand Spillover”?
Sales of a product or brand in one country market generated demands in another country
What is “Double branding” in marketing parlance?
Usage of new and old logos and names.
Which company coined the term “Born Global” firms in the year 1993?
McKinsey
Which company launched “Beat” range of hi tech watches in India?
Swatch
The world famous direct marketing company was founded by Rich Devos and Jay Van Andel in 1959. Name the company.
Amway
Which management term derived from the Greek word which means “Art of the general”?
Strategy
Who is known as the “Father of Mustang”, a famous brand of car?
Lee Iacocca
If you have noticed the health drink advertisements or packs you may have noticed the words RDA balanced formula. What does RDA stands for?
Recommended Dietary Allowance
Who founded the Amul milk co-operative in Gujarat in the year 1902?
Tribuvandas Patel
What were built under a project 178?
FIAT cars Siena, Siena weekend and Palio
What are the bands that carry low ratings with correspondingly higher yields called?
Junk Bonds.
BizQuiz #25
This region encompasses the Southern part of the San Francisco Bay area in Northern California. It gets its name from the fact that it was home to a large number of integrated circuit manufacturers. Which region?
Silicon Valley
According to various etymologies, the name of this city originates from one of the terms – ‘stone of heroes’, ‘city of guards’ or ‘city of boiled beans’. Which city?
Bangalore
Most packages of this Perfetti owned brand of mints describe it as ‘chewy dragées’ .Which?
Mentos
This is one of P&G’s oldest brands. Due to this, P&G’s headquarters are often referred to as ‘____ towers’ and its factory and research center as ____dale. Which brand are we talking about?
Ivory
Which brand of soap gets its name from ‘camee’, the French word for ‘jewel’?
Camay
BizQuiz #24
This game has been known by the names Literati, Alfapet, Funworder, Skip-A- Cross, Scramble, Spelofun, Palabras Cruzadas (“crossed words”) and Word for Word. What is the popular name of this game?
Scrabble
Which game gets its name from the Italian/Spanish word for ‘one’?
Uno
The first prototypes for this were originally named “Rocky” (the marine/soldier) “Skip” (the sailor) and “Ace” (the pilot), before the currently used name was chosen. What is the current name?
GI Joe
The packaging on this product originally portrayed the ships Friendship and Grand Turk. Which product?
Old Spice
This guy was a salesman for cork seals. He’d see bottle caps with the cork seals thrown away after opening the bottle. This inspired him to base his business on a disposable product. Which company did he start?
Gillette, founded by King Camp Gillette, who built his business around disposable razor blades.
BizQuiz #23
In 1921 the three presidency banks in India named Bank of Bombay, Bank of Bengal and Bank of Madras were amalgated to form which other bank?
Imperial Bank of India.
Where is the European Central Bank located?
Frankfurt.
Which country’s foreign market is known as ‘Rembrandt Market’?
The Netherlands.
Which was the first indian company listed on NYSE?
Silverline Technologies Ltd(STL)
What term was coined by Don Hoeffler and appeared in 1971 in a magazine called ‘Electronic News’?
Silicon Valley
BizQuiz #22
Which word was derived from the french word Bougette meaning ‘Little Bag’?
Budget.
Who created SDR, Special Drawing Rights, in 1967 which deals with the reserve of International Assets whose value is based on widely used currencies?
International Monetary fund.
In financial Lingo, What is a ‘Bridge Loan’?
Temporary finance provided until the availability of Long term Arrangements.
What is the rate of Interest at which short term funds are exchanged between banks in London called?
LIBOR, London Interbank offered rate.
Which is first india’s first credit rating agency set up jointly by LIC, GIC, UTI, ICICI and Asian Development Bank in January 1988?
CRISIL – credit rating information services of india limited.
BizQuiz #21
Name the famous personality who founded the Pratichi trust with the use of his Nobel Prize money?
Amartya sen
In India, Where is the paper for currency manufactured?
Security Paper Mills, Hoshangabad, Madhya Pradesh.
What do you call when a firm’s actual bank balance is greater than the balance shown in the firm’s book?
Payment float.
What is a credit crunch?
Supply of credit falls inspite of sufficient demand.
What does ‘Asset Tripping’ mean?
Buying a company to sell its asset
BizQuiz #20
SABENA
Big Blue is IBM. Which Corporate is referred as Big Black?
UPS.
Cathay Pacific Airlines, claims to be heart of Asia, is a part of which group?
Swire group.
Which multinationals owns the brand Georgia(Ice coffee) and Aquaris (Isotanic Drink)?
Coca cola.
Which famous corporate’s head quarters is known as “Bush house”?
BBC(British Broadcasting Corporation).
BizQuiz #19
Buying back of a personnel, who attempts to resign, with an offer of increase in salary or wages and other benefits.
Boulwarism is a popular negotiation strategy. Who developed this concept?
General Electric Company.
In Management jargon, What is meant by Semiotics?
Study of symbols and signs and their impact on Consumer behavior.
What was founded by Herb Kelleher in 1973 in Dallas, Texas, USA?
South West Airlines.
Which famous corporate was founded in 1894 in Zlin and made its presence in India in 1931 and commenced the manufacturing of shoes at Batanagar plant in 1936?
BATA
BizQuiz #18
Name the term used for depreciating a company’s intangible assets?
Amortization
What is known as the cost of living index which represents the goods and services purchased by consumers?
Consumer price index.
Royal & Sun Alliance recently re-entered, after 29 years, to Indian Financial market & it is the first foreign insurance company started operations here through a joint venture with an Indian company. Name the company?
Sundaram Finance.
In the world of Trade & Commerce what is special about the commissioning of Monte dei paschi si Siena in Italy in 1742?
First Trading Bank in world.
The term is derived from the Greek word ‘Oikanomia’ means “House Management”. What is it?
Economy.